How to Bikeshare for Small Cities
A new study (paywall) released in the journal Transit Policy highlights keys to success for bikesharing systems in small cities.
Large urban centers have been the major focus of bikesharing systems, but Spanish and Swiss researchers have worked to bring the practice to small cities (<100,000 citizens) by looking at what made these systems successful in 30 small swiss cities.
The researchers came up with a list of success and risk factors for small cities planning to implement bikesharing:
- Identify specific target groups for each local network case by case
- Reach local partnerships
- Involve social organizations
- Strong communication and transparency
- Ignoring local specificities
- Limit professionalization
- Rebalancing problems (having full or empty stations)
While the researches emphasize the fact that it is important for small cities to recognize their specific local circumstances, they also show that when proper steps are taken, bikesharing no longer has to remain the domain of the large urban center.